MLM Company Reviews

How Much Is It To Sell Lularoe

May 24, 2024

How Much Is It To Sell Lularoe

The LuLaRoe Business Model


LuLaRoe is a unique business in that it uses a direct sales model to sell its products. This means that you, as the seller, are responsible for finding your own customers and selling the product to them. You can do this in a variety of ways, including online, in-person, or through parties. LuLaRoe does not have any brick-and-mortar stores, so all sales are done through independent sellers.


What is LuLaRoe?


LuLaRoe is a multi-level marketing company that sells women’s clothing. The company was founded in 2013 by Deanne Stidham and her husband, Mark.
The company is based in Corona, California, and has over 80,000 active consultants worldwide. LuLaRoe’s main products are leggings, but they also sell skirts, dresses, shirts, and children’s clothing.
LuLaRoe operates using a multi-level marketing structure, which means that their consultants are also their customers. Consultants can earn income through retail sales, team building bonuses, and leadership development overrides.



The LuLaRoe Business Model


LuLaRoe is a multi-level marketing company that sells women’s clothing. The company was founded in 2012 by Deanne and Mark Stidham. LuLaRoe is headquartered in Corona, California.
The company sells leggings, skirts, dresses, shirts, and children’s clothing through a network of independent consultants. The consultants host home parties and sell the clothing to customers.
There are three ways to become a LuLaRoe consultant:

  1. Purchase a starter kit for $5,000.
  2. Attend a LuLaRoe “pop-up shop” event and purchase inventory from a current consultant.
  3. Be recruited by a current consultant and purchase inventory from them.
    To start selling LuLaRoe, consultants must purchase an initial “starter kit” of inventory for $5,000. This starter kit includes samples of all the different types of clothing the company sells, as well as promotional materials and training resources. After purchasing the starter kit, consultants can order additional inventory at wholesale prices from LuLaRoe’s website or through their upline (i.e., the consultant who recruited them into the business).
    There is no minimum amount required when ordering additional inventory, but there is a maximum limit of $7,500 per order. LuLaRoe advises consultants to only order what they can reasonably sell within a four-week period to avoid having too much inventory on hand (which can tie up cash flow).
    Consultants make money by selling the clothing they purchase from LuLaRoe at retail prices. They typically earn a 50% profit margin on each item they sell (i.e., they sell each item for $10 if they paid $5 for it from LuLaRoe). In addition to selling clothes, consultants can also earn income through bonuses and commissions based on their sales volume and the sales volume of other consultants in their “downline” (i.e., the people who they recruits into the business).


    How Much Does It Cost To Sell LuLaRoe?


    The initial investment to sell LuLaRoe ranges from $5,500-$9,000. This includes your inventory, website, and other start-up costs. You will also be responsible for shipping costs, which will vary depending on how you choose to ship your orders. LuLaRoe does not require a monthly minimum, so you can sell as little or as much as you want.


    The LuLaRoe Startup Costs


    LuLaRoeStartup Costs
    LuLaRoe has a $5,000 minimum investment for those looking to become a retailer, and the company states that it takes around 2-3 months to start earning revenue. The majority of startup costs will go towards purchasing initial inventory as well as some necessary business supplies such as hangers, shopping bags, and display items.Marketing your new business will also be a key upfront cost, and LuLaRoe provides some helpful marketing materials on their website. However, it’s important to note that LuLaRoe’s earning potential is entirely dependent on how much effort you put into building your business. Some people are able to make a full-time income while others only earn a few hundred dollars per month.


    The LuLaRoe Inventory Costs


    The LuLaRoe Inventory Costs break down like this:
    LuLaRoe welcomes new retailers with a minimum inventory investment of $5,000. In order to become a LuLaRoe retailer, you must purchase an initial inventory package through one of the company's Independent Fashion Retailers (IFR).
    There are three different types of inventory packages that IFRs can offer:
    -The starter kit, which costs $5,000 and contains approximately 120 garments.
    -The deluxe kit, which costs $9,000 and contains approximately 200 garments.
    -The mega kit, which costs $16,000 and contains approximately 340 garments.

    After your initial inventory investment, you will need to purchase more garments as needed to keep your business stocked. The average cost of a LuLaRoe garment is between $25 and $70.


    The LuLaRoe Shipping Costs


    LuLaRoe shipping costs vary depending on the size of your order and where you are shipping it to. The cost to ship an order of 10 items or less is $5.95, and the cost to ship an order of 20 items or more is $7.95. If you are shipping to Canada, the cost is $9.95.


    How Much Can You Make Selling LuLaRoe?


    LuLaRoe is a MLM company that sells leggings, skirts, dresses, and tops. You can make a pretty decent income selling LuLaRoe, but it is not a get-rich-quick scheme. In order to make a lot of money selling LuLaRoe, you need to be willing to put in the work.


    The LuLaRoe Sales Figures


    The LuLaRoe sales figures reported by the company show that consultants can make anywhere from $5,000 to $7,000 a month in sales. The average monthly income for those in the top 50% was $8,230, while the average monthly income for those in the bottom 50% was $3,497 according to LuLaRoe’s own numbers.


    The LuLaRoe Income Potential


    LuLaRoe is a multi-level marketing company that sells ladies’ clothing. The company was founded in 2013 by DeAnne Stidham and her husband, Mark. LuLaRoe offers skirts, dresses, tops, leggings, and children’s clothing. The prices for the clothing range from $25 to $80.
    LuLaRoe has a compensation plan that allows consultants to earn a percentage of their personal sales, as well as a percentage of the sales of consultants they have recruited (their “downline”). The income potential for LuLaRoe consultants depends on how many sales they make and how many people they recruit into the business.
    The average LuLaRoe consultant makes $5,000 per month in sales, while the top earners make over $100,000 per month. However, it should be noted that the vast majority of LuLaRoe consultants (87%) make less than $5,000 per year.